Email platform · Prompt kit + setup

FUHQE MAIL — DIY Kit

Klaviyo charges you for how many contacts you collect — not how many emails you send. At 50,000 contacts that's around $700 a month, over $8,000 a year, and it only climbs as you grow. This is the full kit to build the same system I run instead: your own email platform sending off Amazon SES, where storing contacts costs nothing and sending costs pennies per thousand. It's not one prompt — it's five sections that walk you through the whole build, in order: standing up Amazon SES, doing DNS and domain authentication the right way (the part that gets people rejected), building it as a Shopify custom app, recreating my exact automated flows and campaign engine, and branding your transactional emails. Prompts you paste into Claude, plus the plain-English setup steps you do yourself.

Why it’s worth it

›Stop paying per contactYou pay to send, not to store. A 50,000-person list costs nothing to keep — the whole Klaviyo trap, gone.

›The rejection part, solvedGetting Amazon to approve you and actually landing in the inbox is where people fail. The kit walks you through exactly how I did it — dedicated sending subdomains, DKIM, SPF, DMARC, custom bounce domain.

›My exact flows + campaignsWelcome, abandoned cart, post-purchase, win-back, back-in-stock — the same automations I run, plus a campaign engine with warm-up ramp and unsubscribe handling built in.

›Own it, don't rent itThe platform is yours. No monthly ransom that climbs every time your list grows. One build, then it's yours.

What’s inside

Start Here — the full build map, real costs, timeline, and what you'll have at the end
Section 1 — the prompt + steps to stand up Amazon SES (region, config sets, production access)
Section 2 — DNS & domain auth done right: sending subdomains, DKIM, SPF, DMARC, custom bounce domain
Section 3 — build it as a Shopify custom app (API access, webhooks, live contacts)
Section 4 — recreate my exact flows + campaign engine with warm-up and unsubscribe handling
Section 5 — brand-matched transactional emails (receipts, shipping, codes) in your colors and fonts

What you need

A Shopify store
An Amazon Web Services account + a domain you control
Claude (Claude Code, or Claude with the connections turned on)
A weekend to build, plus a couple of weeks of warm-up before you go full speed

$599Klaviyo runs ~$700/mo at 50,000 contacts. Own the build once.✦ Instant delivery

✦ Free updates for life

Buy it once — every time I improve the prompt or the code, I send you the new version free. No re-purchase, ever.

Still on the fence?

“I'm not that technical.”

You don't hand-write code — you paste each section's prompt into Claude and it builds the pieces, and the kit tells you exactly which buttons to click in Amazon and Shopify. If you can follow a recipe, you can do this.

“Won't Amazon just reject me?”

That's the exact part the kit is built around. Section 1 and 2 cover requesting production access properly and authenticating a dedicated sending subdomain — the setup that gets you approved instead of bounced.

“Will my emails land in spam?”

Not when the domain auth and warm-up are done right. The kit uses separate marketing and transactional subdomains, full DKIM/SPF/DMARC, and a metered warm-up ramp so your reputation builds clean.

“Is it really that much cheaper?”

Amazon bills about ten cents per thousand emails sent, and nothing to store contacts. Against ~$700/month at 50,000 contacts, it isn't close — the whole thing runs for well under a hundred a month.

“This is the exact system running on my own store, lafuhqe.com — I built it to get myself off Klaviyo before it was ever a product. The kit is how I did it, written down.”

— Kimora ✦

Reviews

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Questions

Do I get the actual prompts?

Yes — this is the real thing. Each of the five sections includes the exact copy-paste prompt plus the setup steps you do in the Amazon and Shopify consoles yourself. Not a teaser.

How is it delivered?

Instantly. You buy, and the full kit lands in your inbox as a download — all six sections, ready to work through in order.

What if I get stuck?

Reply to your receipt — that inbox is me. Or upgrade to the Walkthrough and we do it together live.

Why isn't this one prompt?

Because one prompt can't get you approved by Amazon, authenticate your domain, and rebuild every flow. The value is in doing all five parts in the right order — that's the whole kit.

← All work